Everyone, it seems, is building a smartwatch these days. Pebble, Sony and Samsung have already released theirs. Apple has long been rumored to be working on one. Nokia has filed for patents.
But the rumors about Google's smartwatch are more intriguing than most, for two reasons.
First, it might actually be close to completion. The Wall Street Journal reports this week that the device is "in late-stage development" and the company is "in talks with Asian suppliers to begin mass production." That makes it unlikely to be available in time for the holidays, but quite possibly ready to launch in the first half of next year. Apple, in contrast, is downplaying the notion that its watch will be ready anytime soon.
Second, Google is one of two companies — Apple being the other — with the software to make a smartwatch actually useful. The fundamental problem with smartwatches is that their screens are tiny, so they have to be able to serve up information in intelligent, bite-size chunks, either in response to voice queries or of their own accord. For Apple, that likely means heavy reliance on Siri, which is pretty good for making calls, checking the weather or checking your calendar, but limited when it comes to Web searches or anticipating your needs. For Google, it means Google Now, which is starting to get pretty good at all of those things. Indeed, the WSJ reports that Google Now is likely a big part of the company's watch plans:
The new device, which will run on Android, will be integrated with Google Now, the company's intelligent personal assistant that can answer questions, make recommendations and predict what information users need based on what they are doing, a person familiar with the situation said.