January 30, 2013

Destination Awards mark best marketing efforts

LAKE PLACID — The 2012 Destination Award winners were recently honored at the Regional Office of Sustainable Tourism annual meeting and reception at the Comfort Inn of Lake Placid.

The awards were presented by Justin Smith, chair of the ROOST Board of Directors.

“As the destination marketing organization for Essex County, we are pleased to showcase the people and organizations who have made the greatest contributions toward achieving a sustainable tourism economy for our region,” he said in a news release.

The 2012 Destination Award nominees were submitted by their peers, and the winners were selected by the ROOST Board of Directors.


The Tourism Marketing Award, which is given to a group or individual who has produced or launched an innovative tourism marketing product or initiative, was awarded to Champlain Area Trails, known as CATS, for implementing

a writing contest series as an innovative marketing approach.

The award was accepted by CATS Executive Director Chris Maron.


The recipient of the Tourism Advocate Award was Moriah Economic

Development Group, a coalition of partners working together to address economic-development strategies.

To date, they have organized community-wide beautification efforts; created a series of events, including the day-long music event called MoriahStock; and facilitated development of a comprehensive website that encompasses the town, village and chamber all in one site:

Representatives from EDGe on hand to accept the award included Town Supervisor Tom Scozzafava and Tim Bryant, president of the Moriah Chamber of Commerce.


The final award presented was the Destination Product Award, which is given to the group or individual who has, through capital investment or public coordination, moved forward with a project that positively affects the tourism-related infrastructure in Essex County.

The award was presented to the Mount Pisgah Enhancement Project, a public/private partnership whose mission is to modernize facilities and increase the use of Mount Pisgah Veteran’s Ski Center in the Village of Saranac Lake.

The $800,000 project included the installation of a new T-bar lift and construction of a new lift and race building, a paved accessible nature trail and several kilometers of multi-use trails for hiking, cross-country skiing and mountain biking.

Amenities include a comfortable lodge and ample parking.

Text Only | Photo Reprints
Colin Read's Column

Business Spotlight
Peter Hagar's Farm Column

Farm Briefs
Videos: Business News
After Fukushima, Japan Eyes Solar Power New York Auto Show Highlights Latest in Car Tech New York Auto Show Highlights Latest in Car Tech High-flying Tech Stocks a Concern for Investors "Heartbleed" Bug Puts Internet Security at Risk AP Tech Review: Samsung Galaxy S5 Toyota Recalls 1.8M Vehicles in the US Comcast Executive: 'Merger Not a Problem' Microsoft Ends Support for Windows XP Study: Airline Industry Complaints Drop in 2013 Study: Airline Industry Complaints Drop in 2013 Employers Add 192K Jobs; Rate Stays at 6.7 Pct Senators Press Barra About GM's Delay in Recall More Americans See Middle Class Status Slipping GM CEO Faces House Hearing on Recall NHTSA: GM Should 'Fix Vehicles Quickly' GM's CEO Testifies on Faulty Ignition Switches Owner, Families Share Cobalt Stories Jury Selection Begins in Apple-Samsung Case BMW Plans $1 Billion Expansion in South Carolina