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March 24, 2013

Business briefs: March 24, 2013

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American Heart Month and the American Heart Association’s Go Red campaign serve to raise awareness about heart disease, which is the leading cause of death among men and women, according to the Centers for Disease Control and Prevention.

For tips on how to improve your heart health or to donate to the American Heart Association, visit www.heart.org.

Rotary Radio Day

PLATTSBURGH — The 49th annual Rotary Radio Day, sponsored by the Rotary Club of Plattsburgh and the Sunrise Rotary Club of Plattsburgh, will be held on Wednesday, April 24. Rotarians from the noontime and morning Rotary clubs will take to the airwaves on 1340 WIRY Hometown Radio to read advertisements from local businesses and donors and speak about Rotary’s impact in the local community.

WIRY turns over 12 hours (6 a.m. to 6 p.m.) of its programming to Rotary to help raise funds for the many charities and organizations the two clubs support in the local community.

Jack Helfgott, noon club co-chair, said the two Rotary clubs are now seeking advertisements from local businesses and organizations to read live on the air.

“We hope to raise more than $25,000 for this one-day event,” he said. “It sounds like a lot of money, but there are so many individuals and businesses who give generously to this event annually. We appreciate their continued support.”

Kathy Duley, Sunrise Rotary co-chair, said that each Rotarian gets involved by selling at least one advertisement.

“It is not as labor intensive as many of our fundraising projects, such as the Mayor’s Cup Regatta, for instance,” she said. “But if every member sells even one ad we can make quite a bit of money to be used toward community humanitarian projects.”

Last year, the two clubs raised $22,700. Much of the funding went to charities and organizations in the local area including Boy Scouts and Girl Scouts of America, United Way, academic scholarships for SUNY Plattsburgh and Clinton Community College, Habitat for Humanity, YMCA, the Mental Health Association, Stop Domestic Violence, Big Buddies and the North Country Mission of Hope, to name just a few.

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